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Pre-SES London interviews: Piers Stobbs, comScore

Massimo Burgio | | SEMPO | Europe | Industry Research | International | Search Marketing Events | Search Strategies | United Kingdom
ses-london-logo_150x43.gif With this post we start a series of SEMPO pre-SES London 2008 interviews to some of the speakers, organizers and attendees of the most expected search engine marketing event in Europe. Introducing Piers Stobbs, VP Europe at comScore, who will share with us his take on behavioral advertising trends.
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Does search make us more efficient, or just more independent?

Steve Haar | | Industry Research | Search Trends | United Kingdom
...the comScore study: 29 days, 12 searches, 22 travel websites and 2.5 visits to the website of the ultimate purchase.
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SEMPO Search Trends and Metrics Survey

Massimo Burgio | | SEMPO | Industry Research | International | Search Engine Marketing | Search Strategies | Search Trends | Web Analytics
SEMPO releases the first Trend and Metrics Survey in the history of Search Marketing. SEMPO's Trend and Metrics Survey is not just for SEMPO members, and it is open to all advertisers, site managers, marketing agencies and search marketing providers who want to help fill the industry knowledge gap about search marketing metrics and effectiveness.
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Internet in Central and Eastern Europe

Matěj Novák | | Eastern Europe | Europe | Industry Research | Local Search Engines
img_7970_s_150x100.jpg A conference called Internet CEE took place in Warsaw in the end of November. It provided the attendees with very valuable information about situation in the region. Read to get an idea about how Central and Eastern Europe looks on-line.
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