News and impressions from the world of web and internet marketing
Latest SEMPO Global Search Articles
Google TV Ads: are you ready to bid on TV airtime?
Google MyLocation working fine in Brazil
The new Google Maps for mobile feature is great for those without GPS phones.
SEMPO Search Trends and Metrics Survey
30.11.2007, 07:55 | SEMPO
| Industry Research
| International
| Search Engine Marketing
| Search Strategies
| Search Trends
| Web Analytics
SEMPO releases the first Trend and Metrics Survey in the history of Search Marketing.
SEMPO's Trend and Metrics Survey is not just for SEMPO members, and it is open to all advertisers, site managers, marketing agencies and search marketing providers who want to help fill the industry knowledge gap about search marketing metrics and effectiveness.
Google...How much more growth is there?
29.11.2007, 23:15 | Canada
| Google
| International
| Japan
| Search Engines
| Search Trends
| United Kingdom
| USA
Peruse the numbers released by comScore this month, and it becomes evident that in terms of unique visitors internationally, Google is growing as fast as the internet itself. In France, Germany, Canada, and Japan the number of unique visitors to Google are growing at 1-2%, or even shrinking 1%. Now, when you already have 90% of the unique visitors, such as in the UK, your growth is tied to the market, and even at great risk of going counter to the market.
SEMPO Videos: SEMPO Networking Event at SMX London 2007
Mobile Search,,,Globally Local
while carriers wait to see if Google\'s open source route will provide the applications they want with the necessary support, Yahoo! is developing them and bringing them to the carriers and service providers around the world.
SEMPO Asia - China, India, Japan and more!
27.11.2007, 16:20 | Asia
Since this is my first article here, I'd like to talk a bit about SEMPO Asia Working Group and its activities.
As you may know, the Internet market has been growing in Asia quite rapidly, in fact, 37% of Internet users are in Asia, and 2 out of top 5 languages on Internet are Asian languages (#2:India and #4:Japan).
Local Search in the U.S. TMPDM CEO
Local Search in the US. How do off-line marketers migrate their companies and clients online? SM---The decisions have to be driven by the data. It is different for each client.
Sempo at Search Marketing Expo
15.11.2007, 22:50 | SEMPO
| Asia
| Europe
| International
| Scandinavia
| Search Marketing Events
| United Kingdom
Thinking about going to Search Marketing Expo 07 in London? Come and meet up with Sempo at the same time!