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Latest SEMPO Global Search Articles

Guatemala is turning BIG (Exponet)

Carlos Chacon | 13.3.2008, 20:01 | Argentina | Chile | Colombia | Costa Rica | International | Mexico | Search Marketing Events | US Hispanic
Last week I’ve be present at the third edition of the EXPONET in Guatemala City. This is one of the best Latin-American event I’ve attend. Some of the best professionals from Argentina, Mexico & Guatemala talked about Web 2.0 and many more topics.
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Customer is the King - In Socially Networked World!

Pradeep Chopra | 3.3.2008, 17:47 | India | Online Public Relations | Social Media | Social Media Marketing
Today, in the internet age, customer is truly the king. The networked world, whether social or professional, has given immense power to the customer to express himself and demand what he deserves.
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PPC rap song

Martin Kováč | 25.2.2008, 15:07 | SEMPO | International | Search Engine Marketing
If was given possibility to vote for SEPMO song or anthem, I would definitely pick one from Poetic Prophet. In just two minutes you can hear basics about SEM, SEO.
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Pre-SES London 2008 Iinterviews: Stefen Kaufman, Digitas

Massimo Burgio | 20.2.2008, 08:52 | SEMPO | Europe | International | Search Engine Marketing | Search Integration | Search Marketing Events | Search Strategies | Search Trends | United Kingdom
ses-london-logo_150x43.gif Since SES London 2008 started yesterday at London's Business Design Center, this will be our last Pre-SES London 2008 Interview, featuring Stefen Kaufman, Senior VP at Digitas.
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Pre-SES London interviews: Kevin Ryan, Search Engine Strategies / Search Engine Watch

Massimo Burgio | 16.2.2008, 22:35 | SEMPO | Europe | International | Search Marketing Events | Search Strategies | United Kingdom
ses-london-logo_150x43.gif More pre-SES London 2008 interviews from SEMPO. Today we introduce an email chat with Kevin Ryan, Vice President, Global Content Director, Search Engine Strategies and Search Engine Watch - and organizer/host of SES London and the SES conference series worldwide.
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Jay Berkowitz in Costa Rica

Carlos Chacon | 14.2.2008, 22:53 | Argentina | Chile | Costa Rica | Mexico | Search Marketing Events | Social Media Marketing | South America | US Hispanic
In the middle of nowhere, I’ve joined one of the best SEM events here in my country. Yes, the “10GoldenRules” from Jay Berkowitz was celebrated a couple of days ago in the Peninsula de Papagayo, Guanacaste Costa Rica.
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Pre-SES London interviews: Piers Stobbs, comScore

Massimo Burgio | 14.2.2008, 15:20 | SEMPO | Europe | Industry Research | International | Search Marketing Events | Search Strategies | United Kingdom
ses-london-logo_150x43.gif With this post we start a series of SEMPO pre-SES London 2008 interviews to some of the speakers, organizers and attendees of the most expected search engine marketing event in Europe. Introducing Piers Stobbs, VP Europe at comScore, who will share with us his take on behavioral advertising trends.
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Yahoo!... Microsoft... Social, Search, Media, Software...

Steve Haar | 1.2.2008, 23:26 | International | MSN Live | Search Engines | Social Media | Yahoo!
Not even thinly veiled, this reference to Google demonstrates Microsoft's inability to beat Google solo. Even long term, MS is not culturally in the right position to play the way Google does. They need Yahoo!. Not just the media prowess and social knowledge. More than anything, they need the culture.
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Malaysian Prime Minister hopes Google to boost economy

Motoko Hunt | 31.1.2008, 23:45 | Asia | Google
Malaysian Prime Minister said that he spoke with Google about their intension to setting up an operation in Malaysia, and hopes that it would boost Malaysia's ICT industry.
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The barries for SEM growth in Brazil

Marcelo Sant'Iago | 29.1.2008, 13:07 | Brazil | International | South America
2008 will bring new challenges for search marketers in Brazil
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